If you need year over year ecommerce comparisons, but didn’t have GA4 setup last year, this dashboard blends UA and GA4 data so you can see year over year performance.
This dashboard gives you:
- Sessions, revenue, CVR and AOV trends over time
- Channel comparisons and year over year performance
- Product performance
- Coupon/promo performance
- Internal searches
If you want to create your own UA & GA4 dashboard, Dana DiTomaso created this great blog post on how to blend the UA and GA4 data sets.
